4 Tips And Tricks to Boost Your Business

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Running a business can mean juggling a lot of different balls in one go. You want to be on track, organised, and running a strong and successful business, right? As a proactive accountant, I take pride in offering my clients a service that doesn’t just revolve around numbers. I provide a service that takes an active interest in my client’s business. That is why I am sharing the following tips and tricks to help boost your business. These will ensure everything is ticking like clockwork. 

Tips and Tricks to Help Boost Your Business

Getting yourself organised

Are you looking for ways to help your business function better and run smoothly? The best place to start is by making sure you are thoroughly organised. Sift through that growing mound of paperwork in the corner and ensure you are ready to meet all your deadlines. 

Frequently checking your paperwork is also a great practice if you are prone to work-related stress. If you keep yourself up to date, you can always be certain that your workloads are under control. Then it will feel like everything is falling into place. This leaves you to be able to enjoy the ride of running your own business. Not forgetting the satisfaction of fulfilling your goals!

Set up a filing system 

Another way of keeping on top of paperwork is by creating a filing system that works for you. Whether it be your own methods of colour-coding or by distributing files in different places. A filing system that is effective to you is a big help when it comes to keeping on track. 

This goes for your online correspondence alongside physical paperwork. Why should you declutter a busy and hectic inbox? It leaves room for you to quickly access and address those important emails. These are the emails that demand your attention as soon as possible. 

And finally, check your policies regularly for added peace of mind when it comes to protecting your business. It is also important to make sure you are up to date on any risk assessments or employee legal requirements. This is so you are clear you are always legally safe and functioning accordingly. 

Assess your social media interaction      

In recent months and years, social media has begun to dominate when it comes to marketing strategies. Creating engaging content may be the way forward for your business to gain and maintain customers. 

Effectively take advantage of social media marketing. You can do this firstly by starting to polish your branding strategies. Ensure you have a flawless brand that runs seamlessly through every element of your company. Establishing a clear brand that is reflecting in all areas of your business creates a stronger identity and ensures your company values are consistently portrayed to your customers. 

Becoming more present online allows you to tap into an endless array of potential clients. Whilst maintaining a strong brand means you are creating an area of the market that your company begins to become more and more recognisable in. This method of marketing is called ‘mind-share’ and is one of the most effective ways to be present in the mind of a potential customer, therefore securing purchases that lead to repeat purchases. 

Pinpoint your goals and plan to meet them effectively.

Whether it is a new marketing strategy or an altercation of your current product or service, be sure that the rest of your company is flowing nicely so that you can focus on executing your latest venture successfully. This means getting on top of all the things that may bog down your company’s ability to be effective. For instance, if you struggle with book-keeping and finance management, this would be a great obstacle to tackle so that you have more time to focus on your goals. 

If you are struggling with financial management, I have a blog on managing books that explain the ways that you can make this easier and you can read that by clicking here.

When planning for the future, it is also important to expect the unexpected.  

But most importantly… enjoy the ride! Your business is your passion so make sure it is safe and well organised so you can continue to chase your goals. For any support or help with book-keeping issues, contact us at McCarthy Browne today to tackle the financial issues that are causing stress and getting in the way.

Kimberley McCarthy

I am a prominent member in a local women’s networking group and am always happy to share my advice and knowledge. I am a strong finance professional with a demonstrated history of working in the financial industry. I have a BA Hons in Accounting and Finance, CeMAP (Certificate in Mortgage Advice and Practice from The London Institute of Finance), CeRer (Certificate of Equity Release) and Financial Accounting, and am QuickBooks certified. Skilled in Negotiation, Business Planning, Customer Service, Certified Mortgage Planning, and Financial Account Management.